The Good Guys: An Analysis of Anne Curtis’ Commercial for SM Development Corporation (SMDC)

Today, someone can literally live in the clouds – above everyone else and across the skyline. It is made possible by the rise of condominiums not only in the city but all around the country. It is the reason for the continuous success of real estate business today. With the high demands of owning condominium units especially by young professionals and businessmen, it shows a promising future to the real estate business. That is why big corporations such as Ayala Land Incorporated, Mega world Corporation, Robinsons Land Corporation and SM Development Corporation engaged in this trend as well. Continue reading The Good Guys: An Analysis of Anne Curtis’ Commercial for SM Development Corporation (SMDC)

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Paperman

Paperman is a Walt Disney animated short film by John Kahrs released in 2012. It’s creativity in combining both traditional and computer animation has garnered itself an Academy Award for Best Animated Short Film at the 85 th Academy Awards in 2013.

I’m choosing to view this text through Narrative Analysis because it’s an animated film. Over the years, animation, especially those made by Disney, used to be just for children. So what happens when the adult social world becomes “storied” and comes to life in a black and white, 2D film? Continue reading Paperman

Grown-ups Can’t Fly: A Narrative Analysis Of Kellen Moore’s East of Kensington

I am almost certain that all of us are familiar with the story of J.M. Barrie’s Peter Pan—the boy who never grew up. Peter Pan also existed as stage plays and as both animated and live-action film adaptations. However, in Kellen Moore’s thesis film East of Kensington (2012), which brings back the much-loved characters from Neverland and London, Barrie’s romanticized story of eternal childhood is extended into something that bleeds reality—dark, gritty, and heart-breaking.

Continue reading Grown-ups Can’t Fly: A Narrative Analysis Of Kellen Moore’s East of Kensington

Short Criticism of How It Should Have Ended

The way people consume TV shows and films have drastically changed in a span of a few years. Gone are the days when you’d only have your friends to rant and give out your ideas on which direction your favorite TV show should have gone, or how the movie you just watched should have finished. The Internet has provided a platform for people to give out their comments—and often, their violent reactions.

Now, you would never have to deny yourself the pleasure of seeing the way you wanted a show or movie to conclude. This is made possible through this Youtube channel aptly called, How It Should Have Ended (HISHE). HISHE started in 2005 when two friends decided to animate their own alternate endings to some of the most popular films and television series. Currently, the channel boasts of over 790 million views.

Continue reading Short Criticism of How It Should Have Ended

Dark Shadows: Vampire Capitalists and the Witch Revolution

Framework: Semiotic/Marxist

The film “Dark Shadows” shows the awakening in the 20th century of Barnabas Collins, one of the patriarchs of the Collins family, who had been turned into a vampire a couple of centuries prior. He finds that his descendants have run the family business aground and that his ex-lover, a witch named Angelique Bouchard, has taken over as the town’s business patron.

Continue reading Dark Shadows: Vampire Capitalists and the Witch Revolution

A Criticism of Tales from the Friend Zone

Tales from the Friend Zone (TFTFZ) is an Internet love advice show that gets its content from online letter-senders.

It resembles long-running Philippine TV show Maalala Mo Kaya (MMK), which presents a host reading out a letter, reenactment, and words of wisdom from the host afterwards. However, unlike MMK, the online show’s reenactment does not come with audible dialogues from performers. The story relies on a voiceover of host Ramon Bautista reading the letter. In contrast with MMK’s solemn story treatment, TFTFZ gives a lighthearted take on the woes of people stuck in the Friend Zone.

Continue reading A Criticism of Tales from the Friend Zone

Narrative Analysis/Intertextuality: Glee Season 5, Episode 3 (“The Quarterback”)

Glee is a musical-comedy drama series that airs internationally on Fox and locally on ETC. The series is set in McKinley High School in Lima, Ohio and focuses on the stories of the members of the McKinley High Glee Club. This particular episode is the tribute episode to Cory Monteith, the actor who plays Finn Hudson: the male lead character of Glee. Monteith died on July 2013, during the season break of Glee. His untimely death forced the creators of Glee to make changes to its storyline. On October 10, 2013, “The Quarterback” was aired.

Continue reading Narrative Analysis/Intertextuality: Glee Season 5, Episode 3 (“The Quarterback”)

Kapangyarihan ng Gatas sa Labi: A short criticism of Nestle’s Sali-Salita

Sali-Salita is a short film that is a part of the anthology Kasambuhay Habambuhay which is produced by Nestle Philippines in 2011 in celebration of its 100th year. Each film features a Nestle product and in the case of Sali-Salita, it features Nido.

Simply put, the plot of Sali-Salita is about a mother who was too occupied with work and consequently, ignores her son who tries to catch her attention. Continue reading Kapangyarihan ng Gatas sa Labi: A short criticism of Nestle’s Sali-Salita